Datran is a leading online marketing company that helps brands reach, acquire, retain and monetize their ideal customers. Datran offers the ability to selectively interact with a consumer universe of over 175 million across inbox, web and social media channels. Datran’s messaging platform allows marketers to execute targeted email and social media campaigns across their customer base through state-of-the-art optimization and database segmentation. More than 1,000 top consumer brands have selected Datran to increase brand favorability and strengthen the lifetime value of their customer relationships while driving meaningful revenue.